题目:Theory and practice of pricing and revenue management
主讲人:Xin Chen 博士(University of Illinois at Urbana-Champaign)
时间:2015年6月11日9:30-11:30
地点:主楼132会议室
主讲人简介:
Dr. Xin Chen is an associate professor and the Jerry S. Dobrovolny Faculty Scholar at the University of Illinois at Urbana-Champaign. He obtained his PhD from MIT in 2003, MS from Chinese Academy of Sciences in 1998 and BS from Xiangtan University in 1995. His research interest lies in optimization and supply chain management. He received the Informs revenue management and pricing section prize in 2009. He is the coauthor of the book “The Logic of Logistics: Theory, Algorithms, and Applications for Logistics and Supply Chain Management (Second Edition & Third Edition, 2005 & 2014)”. He has published several high quality articles in Operations Research Letters, Mathematics of Operations Research, Production and Operations Management, Naval Research Logistics, Mathematical Programming, SIAM Journal on Control and Optimization, and Operations Research.
内容简介:
Recent years witnessed phenomenal growth of successful deployments of innovative pricing and revenue management strategies in a variety of industries and active academic research to understand their profound implications on operations. In this talk, I provide an introduction to the theory and practice of pricing and revenue management. I will focus on a few key concepts, models and highlight the challenges and opportunities.
(主办:管理工程系)