November 1, 2013, in the morning, Dr. MA Chunbo, the School of Agriculture and Natural Resource Economics of the University of Western Australia, gave a report entitled Consumer Choice of Green Electricity. The report was hosted by teacher LIU Hua, and the relevant SME teachers and students attended the report.
Dr. MA Chunbo integrated behavioral economics, experimental economics and other cutting-edge ideas into to the environment and policy research. In the study of "green electricity consumer choice ", Dr. Ma Chunbo found that the actual penetration of green energy in the electricity market depends on the level of consumers’ purchase and commitment to purchase green power products.