Recently, Associate Professor Ma BaoLong, Dr. Wu Shuilong from the Marketing Department and Dr. Chen Zhenjiao from the Public Administration Department attended "2010 Business Administration Discipline Young Investigators Academic Exchange Conference" sponsored by the National Natural Science Foundation Management Science Department at Zhejiang University. They reported the progress of their funded project, and shared their research ideas and experience with 81 young investigators from universities and research institutions across the country.

　　Associate Professor Ma BaoLong reported to the "marketing, e-commerce and service management" team his funded research that was published by the International Journal of Marketing Research and won the 2010 "Best Paper Award". The achievement attracted widespread attention from the conference participants.